Proton Group
Proton Lightning, a leader in industrial and public lighting solutions, had previously relied on traditional product photography to showcase its products. This approach was both time-consuming and costly, while limiting the ability to show products in different environments and perspectives.
Proton Lightning needed an innovative solution to create high-quality visual presentations of its products, without relying on traditional photography processes.
The aim was to give them greater flexibility and creative freedom while maintaining high visual quality.
3D Visualization of Products
We created detailed 3D models of the Proton Lighting product range. With these models, we were able to generate images that looked like professional photographs, but could be easily customized for different environments, lighting and perspectives.
Highlight of Technical Features
Using 3D visualization, we were able to present the technical features and unique details of the products in a way that traditional photography cannot match. We created sections and exploded views of the products showing their inner mechanics and construction - perfect for impressing customers who value technical innovation.
Cost Efficiency and Scalability
By replacing traditional photography with 3D visualization, Proton Lightning was able to save time and money. At the same time, they were able to easily update their product images or create new variants without having to conduct new photo shoots.
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